- templates should be utilized
- create a grid and style guide
- project structure is key
- time management
- re-use the proper tools such as resources and libraries
your project is our top priority
- know the purpose of your website
- website usability is key
- find the user focus
- images should be used and hero images can be most effective – a picture is worth a thousand words as the old saying goes
- navigation should be simple and intuitive
- collapsible menus should be utilized when site size differs on various devices
- typography can be used to create distinction and style
- mobile display is of the utmost importance since most users are on their cell phones
- the use of white space is important to make copy and images legible and outstanding
- creating a brand is essential
- management of your content should be seamless
- SEO and analytics should be instituted
- always have calls – to – actions on most of your web pages for easy access by your users
- speed is essential – if the site is slow – your user is gone
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